Tesla Case Study (e-book)

Digital Business Case Studies and Solutions by Gregory John Lee and Vernon Timothy Thaver is a remarkable compendium of case studies in the domain of digital business and digitalization, as well as a varied collection of challenges to the readers and reflections by the authors on those challenges.

In this case, we discuss Tesla. The challenges presented here are on

• Understanding Tesla’s surplus wealth and extreme valuations (reflection included in this document)
• Tesla’s surplus wealth and the Ansoff model (reflection contained in the Instructor’s Supplement available only to instructors)
• Digitalization and CEO public personas (reflection left to the reader)

Main area: Technology and society
Other areas: Strategy in the digital era

# pages: 24 pages (Case 8 pages, challenges & reflections +- 10 pages, rest of document is references & appendices).