Google Maps Case Study (e-book)

Digital Business Case Studies and Solutions by Gregory John Lee and Vernon Timothy Thaver is a remarkable compendium of case studies in the domain of digital business and digitalization, as well as a varied collection of challenges to the readers and reflections by the authors on those challenges.

This Google Maps case study is extracted from that book. The case includes several challenges:

• What was digitalized in Google Maps, and why Maps is a good example of the difference between digitization and digitalization (reflection included in this document)
• What convergences formed part of the disruption, and how do they may have contributed to the disruptive results of Google Maps (reflection included in this document)
• How Maps reflects the crucial triad (reflection included in this document)
• How Google Maps illustrates the 7Ds model of digital disruption (reflection included in this document)
• How Google Maps could affect the digital divide in a developing country (reflection left to the reader)

Main areas: Digital disruption (ingredients and patterns of disruption)
Other possible areas: Strategy in the digital era; application design

# of pages: 22 (Case 10 pages, Challenges & reflections 7 pages, rest of case is references & appendices)