Silk Route Press has become Mercury Books
Silk Route Press has become Mercury Books
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Apple Mac Case Study (e-book)
Areas: Strategy in the digital era (emergent strategy), innovation
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Caterpillar 3D Printing Case Study (e-book)
Areas: Technology in business (3D printing), digitalizing operations
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Eastman Kodak Case Study (e-book)
Areas: Patterns of digital disruption, disruptive strategy & business models, lean innovation
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Facebook & Meta Case Study (e-book)
Areas: Strategy in the digital era, digital exponentials, abundance
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Garmin Case Study (e-book)
Areas: Digital transformation (agile organizations), technology (GPS, apps), strategy (horizons of strategy)
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Google Maps Case Study (e-book)
Areas: Digital disruption (ingredients & patterns of disruption), strategy in the digital era, application design
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Microsoft Reverse Case Study (e-book)
Areas: Digital maturity, agile organizations
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Modiface Augmented Reality Case Study (e-book)
Areas: Technology in business (augmented reality), customer experience
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Netflix Case Study (e-book)
Areas: Digital streaming entertainment, strategy in the digital era
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OpenAI’s AI Development Case Study (e-book)
Areas: Technology in business (artificial intelligence), organizational structure in technology firms
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Temu Case Study (e-book)
Areas: E-commerce, strategy in the digital era, marketing in the digital era
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Tesla Case Study (e-book)
Area: Technology and society, strategy in the digital era