Eastman Kodak and the Digital Camera

^{Patterns of digital disruption, disruptive strategy & business models
Other possible areas: Lean innovation}

Explore how Eastman Kodak invented the digital camera but could not successfully transition into being a digital organization, and how their business model eventually became obsolete. Connect this case to various digital business models, and consider how we as modern organizations could avoid such traps.

Three Potentially Disruptive 3D Printing Cases

^{Patterns of digital disruption, disruptive strategy & business models
Other possible areas: Lean innovation}

See how three additive manufacturing advancements are changing the world. We focus on 3D printing of human organs, of precious metals, and of buildings. Connect these cases to various digital business disruption models, with a particular emphasis on building business models for disruptive innovation.

Amazon expands beyond e-commerce to cloud & beyond

^{Main area: Coud computing and streaming
Other areas: Business strategy in the digital era}

Discover how Amazon expanded from its humble start as an online bookseller to become a global e-commerce and technology giant, including inventing cloud computing. Successful diversification was key to this journey. Explore how strategy models like the Ansoff Matrix and disruptive innovation theory can be used to analyze this case.

Robotic process automation at ANZ Bank

^{Main area: Technology in business (automation)
Other possible areas: Business cases for digital transformation}

ANZ Bank discover the power and utility of robotic process automation in this case study, and expand it across their functions. Having read about their initial automation initiatives, consider how you would advise them further if you were a consultant in the area.

Netflix rises to the top of the box office

^{Main area: Digital streaming entertainment
Other areas: Strategy in the digital era}

Netflix has evolved from an upstart novelty in the entertainment business to a major giant which defined the streaming era. This case study explores the initial strategic journey of Netflix and considers various strategic angles to their astounding rise.

Facebook then Meta: Yesterday, today, & tomorrow

^{Main area: Strategy in the digital era
Other areas: Digital exponentials & abundance}

Facebook was a major factor is the rise of social media. Transitioning into Meta, the company continues to act as a behemoth in this industry. Here we explore the company’s first decades as a case study in various strategic models.

Microsoft sits atop the digital mountain (reverse case)

^{Main area: Digital maturity
Other possible area: Agile organizations}

In this ‘reverse case, undertake your own structured and guided research to explore how Microsoft fulfils many elements of digital maturity, allowing them to remain as one of the leaders of the digital age.

Walmart faces the digital music

^{Main area: Digital transformation & maturity
Other areas: E-commerce & e-retailing}

Read about how Walmart transitioned from the undisputed leader of modern retail to scrambling in response to the onrushing e-commerce revolution led my Amazon. How could Walmart themselves tackle the digital age without losing their particular strengths as brick-and-mortar retailers?